Google has recently hinted that they will soon be encrypting all organic keyword search data. For the last few years, internet marketers have had to contend with the dreaded (not provided) keyword in their Google Analytics, and it’s caused many headaches. According to the website Not Provided Count, 75% of keyword searches are currently masked by Google. That last 25% might not seem like a big deal to people who aren’t versed in internet marketing, but the looming encryption has many people gnashing their teeth.
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Mapping Keywords to Your Website: A Quick Guide For Beginners
When you’re trying to manage SEO yourself, figuring out how to map keywords to your web pages can be a bit of a chore. This is especially true if you’ve recently decided to overhaul your target keywords, or if you’ve only just begun paying attention to keywords. Once you’ve figured out your main targets, mapping keywords is important to give your website a sense of structure and purpose, in addition to helping you rank in search engines.
Is Keyword Obsession Ruining Your SEO Strategy?
Unless you’ve been living under a rock for the last ten years, you probably know that the foundation of any Search Engine Optimization plan involves choosing the right keywords. Keywords are critical to an internet marketing strategy, it’s true. But there is a difference between being mindful of keywords and becoming keyword obsessed. Keyword rankings can help you track your SEO performance, but if you fail to venture out beyond that, your entire campaign will likely suffer.
How to Choose the Right Keywords for SEO
Choosing the right keywords is the most vital part of your website SEO strategy. This article introduces keyword research and the Google Keyword Tool.
