Is This Why You Failed at Local Internet Marketing?

Local internet marketing is a dirty business, especially if you’re in a competitive niche.  Many local companies do everything right – practice good organic SEO, have a well-organized and optimized Google Place page, have updated profiles on Yahoo, Yelp, YP, Foursquare, etc. And yet…these same local businesses don’t rank well for local keywords.

So what’s going wrong?

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Mapping Keywords to Your Website: A Quick Guide For Beginners

When you’re trying to manage SEO yourself, figuring out how to map keywords to your web pages can be a bit of a chore. This is especially true if you’ve recently decided to overhaul your target keywords, or if you’ve only just begun paying attention to keywords. Once you’ve figured out your main targets, mapping keywords is important to give your website a sense of structure and purpose, in addition to helping you rank in search engines.

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Complete Guide to Writing a Blog Post (4/4)

Having trouble thinking of what to blog about?  Planning a variety of different types of blog posts helps figure out what your target audience wants from you.  In Part 1 of the Complete Guide to Writing a Blog Post we discussed how to make your content unique and useful.  In Part 2, we talked about effective post titles, opening lines, and scannable content.  In part 3, I went over granular posting strategy and the optimal length and frequency of posts.  In this post, I’ll introduce you to the top 15 types of blog posts that are the most effective and useful for your content marketing strategy.

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Complete Guide to Writing a Blog Post (3/4)

Knowing the proper length and frequency of posts is critical to the success of your blog.  If you recall, in Part 1 of the Complete Guide to Writing a Blog Post we discussed how to make your content unique and useful.  Then, we talked about effective post titles, opening lines, and scannable content.  In this article, I’ll introduce granular posts and some factors that affect your brand’s optimal length and frequency of posts.

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Complete Guide to Writing a Blog Post (2/4)

Writing web copy is very different from normal writing.  Web copy must be concise, scannable, eye-catching, and organized.  In Part 1, of the Complete Guide to Writing a Blog Post we discussed how to make your content unique and useful.  In this section, I’ll provide some of the leading tips on writing for SEO performance, including writing effective titles in your WordPress Posts and organizing the content for improved SEO.

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Complete Guide to Writing a Blog Post (1/4)

So you have a blog, now what?  Well, the key to a successful blog is great content.  As the veterans used to say, “content is king”.  But writing a blog post successfully can be a daunting task.  Where do I get started?  What do I write about?  Why aren’t people reading my articles?  This complete guide to writing a blog post will help answer these questions and provide simple, step by step instructions on how to start building an audience and getting the traffic your site deserves.

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How to Add PDFs by Uploading into WordPress

One of the most popular file formats on the web is Adobe PDF and many site admins would like to offer brochures, marketing materials, bios, and other documents available for download on their WordPress website.  With a click of a button site visitors will be able to view, save, or print your document right from your website.  This tutorial will guide the site admin through the process of how to add a PDF into WordPress pages or posts.

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How to Earn Money Blogging in WordPress

Owning and operating your own blog, whether for business or pleasure, is an excellent way to earn some extra income.  But how do you earn money blogging in WordPress?  Many people enjoy blogging simply because they like writing about a topic they are passionate about.  But did you know there are ways to generate revenue with your blog?  Professional blogging is not a get rich quick scheme by any means, but with a consistent, long term effort, you’ll be able to work from home and make some extra cash.

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